This week I attended a Startup Sligo event to hear from Connor Keppel of Phorest Salon software and Des McFadden of Wobego.

They shared their insights of business and marketing.

My key takeaways from the talks are:


#1 Take action GET STARTED

#2 Find out what your target market wants – CONTENT IS KING so make it relevant


#3 Be on same Social Media platforms as your target market


#4 Plan ahead with marketing and product development


#5 Be consistent with marketing


#6 Assess and prioritise ideas – use the ICE method.

I was delighted to be one of the sponsors of the event.


The material in this article is for general information purposes only and does not constitute legal or taxation advice. Specific legal and taxation advice should be sought before acting. All information and taxation rules are subject to change without notice.

No liability whatsoever is accepted by M. McLoughlin & Co. for any action taken in reliance on the information in this article